Thanks to the partnership with FRA! Design, internationally renowned doodle artist, the new JBAY.ZONE Limited Edition Stand up Paddle features an absolutely unique, distinctive and intriguing design. For this exclusive 10’6″ Touring Board, the accessories have also been further improved. The included paddle features a lightweight carbon fiber handle with Anti-Twist system.










The Stand up paddle FRA! Limited Edition manages to maintain good maneuverability while presenting a wide and comfortable Deck, ideal for long distance excursions.


The extra deck width of the limited edition FRA! Paddleboard allows for extremely high stability values in addition to comfort during outings.


With the use of 2LF Fusion Drop-Stitch internal construction technology the weight support of the SUP FRA! Limited Edition is 145 kg.




Lightweight and extremely durable JBAY.ZONE Safety Leash. Maximum length in extension of 300cm.


Carbon Fiber Paddle JBAY.ZONE Special Edition with PVC blade 95 SQ.IN – 612 cm². The modular handle is extendable for 50 cm.


JBAY.ZONE transport bag with special edition design to hold the deflated SUP FRA! and all its accessories.


Bravo® Manual Pump 2x2000cc specific for SUP and High Pressure valves with bayonet coupling. SA / DA mode selector switch.


Practical repair kit with laminated PVC patch to make small repairs for any punctures or damage to the outer layer of material. Glue is not included in the kit.


JBAY.ZONE support for Action CAM with GoPRO®HERO type attachment that can be easily installed on the Deck of the boards.


The technology used for the SUP FRA! is called 2LF Fusion Drop-Stitch Technology, which consists of an air chamber formed by two layers of fabric, coupled with a first layer of laminated PVC, connected together by thousands of filaments. This type of construction allows the SUP, once inflated to the ideal pressure of 18PSI, to become rigid and durable. A second layer of laminated PVC is thermally welded, without the use of glue, to the first, thus forming a double layer material or “Double Layer” to significantly increase the strength, stiffness and durability of the Stand up paddle. 2LF Fusion technology saves glue weight resulting in boards that are up to 25% lighter than standard Dual Layer Paddleboards and, importantly, less environmentally impactful.


The SUP FRA! weighs only 10kg. Thanks to the 2LF Fusion dual-layer construction that eliminates glue and saves up to 25% of the weight compared to a standard stand up paddle board.


For this new Stand up Paddle, available in limited edition for the 2020 season, JBAY.ZONE has taken a further step on the road to exclusivity, signing a collaboration with one of the most popular emerging artists in our country: FRA! One of the few Italian Doodle Artists, his expressive ability manifests itself to the eyes with an easily recognizable style without limits of canvas or content. FRA! Design can boast partnerships with the biggest clothing and design companies in the world and, through collaboration with JBAY.ZONE, he was able to apply his art to a new and particular product trying to tell through his pen a story that tells of everyday life, sports, relaxation and freedom.


The process of thermal fusion between the two layers of PVC that make up the main part of the Deck of the sup FRA! takes place without the aid of glue using 2LF Fusion technology. This provides a significant increase in the strength, durability and stiffness of the material.

LENGTH 320cm – 10’6”

The water contact surface given by the shape of the FRA board! Limited Edition demonstrates good smoothness and speed, making this Stand up paddle an ideal companion for long distance trips, great for training power and physical endurance.

81cm – 32”

The width of the limited edition FRA! SUP offers significantly better stability on the board by increasing the space available to the paddler, making this board very comfortable for excursions and more stable for beginners. The wider Deck also affects the speed of the board, which shows usually lower values than boards with narrower Deck.

THICKNESS 15cm – 6”

The 15cm thickness is a premium value, not common to all inflatable SUPs. The weight resistance is significantly higher, which means even greater stability for the user in a variety of operating conditions.


Considering the exclusive nature of the FRA! Stand up Paddle, even the accessories included present a unique and unmistakable design such as the carrying bag and the carbon fiber paddle with special Anti-Twist System. The Bravo® dual action pump and GoPRO®HERO mount are added values to the already high quality JBAY.ZONE.


For SUP JBAY.ZONE FRA! LIMITED EDITION, is used material formed by two superimposed layers of PVC laminate high resistance, thermally welded together, using the 2LF Fusion technology, which allows obtaining an inflatable board with performances comparable to those of a rigid SUP, with excellent weight support. The heat-sealing process, without the use of glue between the two layers of material, ensures that the total weight of the board is reduced by up to 25% compared to a standard Double-Layer Stand up Paddle, significantly increasing its resistance, rigidity and durability. The thermowelding process is also more environmentally sustainable, eliminating chemical residues and the use of solvents that would normally be used with glue.

For the internal structure, Drop-Stitch technology has been used, which, thanks to thousands of strands of fabric welded to the ends of the PVC laminate, allows the FRA! Stand Up Paddle!,once it reaches the ideal pressure of 18PSI, to become rigid and resistant, supporting the weight of the rider perfectly.

The Rail is reinforced with an extra layer of laminated PVC for added safety and impact resistance.

The limited edition FRA! Paddleboard features an EVA Foam cover on the middle part of the Deck that provides more stable support to the rider in different conditions of use. The center fin for this board is removable with a slot equipped with a slide fin, while the two side fins are fixed.

The valve installed on the SUP FRA! LIMITED EDITION is a High Pressure valve with bayonet coupling. This type of valve is ideal for safely connecting the supplied Bravo® Double Action Pump to optimize air blowing operations and avoid the risk of unexpected pressure loss. The valve can be tightened properly, when necessary, using the supplied valve tightening accessory.

Also for the model FRA! LIMITED EDITION D-rings are provided along the perimeter of the Deck, useful for the connection of accessories such as the Safety Leash or the specific seat for the transformation of the stand up paddle into a kayak. The paddle included in the SUP JBAY.ZONE FRA! LIMITED EDITION has a carbon fiber handle, with anti-twist system to prevent the handle from rotating on its axis, once adjusted to the desired height by the rider.

JBAY.ZONE / SUP FRA! Limited Edition / 10’6” / MODEL: 30004 / 8056518103049

CategoryTouring SUP Board
MaterialLaminated PVC with DROP-STITCH 2LF Fusion Technology
Volume 304L
Thickness15cm / 6''
Length320cm / 10'6''
Width81cm / 32''
Air Chambers N°1
Inflation Pressure18psi / 1,24Bar
Loading Capacity145kg
Convertible into Kayak Yes, seat and paddle are sold separately
Action Cam MountGoPro HERO, Included (camera not included)
Included PumpDouble Action Bravo 2x2000cc 2.0bar / 29psi
Transport BagLimited Edition Included
Fins SetupThruster (1 Central Removable Fin + 2 Lateral Fixed Fins)
Repair KitIncluded
Paddle IncludedLimited Edition with Carbon Fiber Shaft Extensible 165-215cm